| Versie | Naam | Jaar |
| 1 | Urchin | 1995/2005 |
| 2 | Klassieke Google Analytics | |
| 2.1 | Google Analytics Synchronous Code | 2007 |
| 2.2 | Google Analytics Asynchronous Code | 2009 |
| 3 | Universal Analytics | |
| 3.1 | Google Analytics Tag | 2012 |
| 3.2 | Global Site Tag | 2017 |
| 4 | Google Analytics 4 (GA4) | 2020 |
